In a cloud based contact center, the contact center does not own, host, or operate the equipment that the call center runs on. Instead, the contact center pays a monthly or annual fee. This allows contact centers to pay for only the service or minutes that they use, rather paying for the hardware, and a place to store the equipments, making it a much more affordable solution.

Cloud based contact centers offer:

• Minimal capital investment
• Cost-effective scalability
• High levels of reliability and security
• 24×7 technical support